Here’s a message from our very own J J Kane, presenter of The All New Music Show here on NQR.

I am JJ Kane from KaneMedia; I am writing to ask if you would be interested in a story leading up to Xmas about my clients Velinski and their song ” Xmas Is For Everyone”. Unlike other Christmas songs, this one talks about the need to remember the unfortunate members of society who are quickly forgotten by most people at a traditionally happy and celebratory time of year.

Andrew Williams, Adam McEvoy and Clifton Medford performing as Velinski have released a unique Christmas song “Christmas Is A Time For Everyone”, an upbeat positive message to remember unfortunate members of society during the festive season. Details of this are included in an article on Essex Live. Many local stations are playing the track, but none of the nationals, including Radio 2 who preferred the cover of an old Chris Deburgh song at their playlist meeting last week released on a known record label .

The message of Velinski’s song is supported by Charities such as Help the Aged and Velinski are desperate to persuade the major radio stations, who take their lead from the BBC, to play their song and really spread that message. Velinski, are therefore asking the public to let radio stations know they want to hear an original, and important Xmas song on the air, rather than always playing the same Xmas music year after year, regardless of whether it is by a signed or unsigned artist. They can show their support by contacting stations, streaming or downloading the song in sufficient numbers to push it up the charts and encouraging others to do the same. If there is plenty of support over the next few days, it’s hoped that listeners will be able to hear a new Christmas song of their choice on national radio by an unsigned and previously unknown artist, an almost unheard of event in music history.

It is not a Charity song seeking to raise money for a particular cause (laudable as these may be). However, two major charities have asked to use it in their campaigns, and of course, we said YES. But it is a reminder that there are so many people for whom Christmas is probably a particularly difficult time to go through. Whether they are sick, homeless or have been victims of terrible tragedies. The song reminds us all that such people should not be forgotten, that they are equal members of our society and deserve proper consideration. How that is done is down to individuals. Music underdogs seek help from the public to overcome national radio stations prejudice against unsigned artists in bid to achieve charting with their important Christmas song.

Andrew was interviewed on WFM, and the feedback from the public in Manchester was very positive, and they truly embraced the meaning behind this particular Christmas Song, written by a person who has suffered hardship, exactly the way we are now seeing displaced people of all race and religion as they flee for their lives. He will also be interviewed on London Live TV this week ( DTBC), and many other stations are now requesting an interview with him, not merely on the merit of the song, but also his own experience, which is the real inspiration behind this great Christmas track. Clifton is also available for interviews and live performance’s.

There is no preaching or criticism, simply a reminder that “everybody needs some love and understanding” as the lyrics say. At the same time, the song is not sad or downbeat. Indeed it has a very upbeat marching style with a traditional seasonal arrangement and memorable chorus, all of which produce what has been described by Geoff Ruderman, head of Black Diamond FM in Scotland in his review “Velinski’s “Christmas Time” is one of those earworms that gets into your head and you have to hear again and again. It has everything a Christmas song needs, musical tinsel, a great choir, fantastic lyrics that make this song a winner.”

Here is a link to the song so you can judge that view yourself..Private Downloadable WAV Link – HYPERLINK “ Video – HYPERLINK “

The origins of the song are explained in the press release by the Yorkshire born writer Andrew Williams of Velinski, who was greatly affected by the shocking events of 2017. As a lawyer working in the field of assisting victims of violence and abuse, and a grandson of immigrants fleeing persecution, he has expressed a sentiment of compassion that many people might share but don’t always retain at the forefront of their minds during the festive season.

I am happy to say the song is already being played or will be played throughout the festive season, on many radio stations in the UK and Ireland, including Chippenham Fm Cotswold Fm Corinium Fm, Christmas FM, Galaxy, Northern Quarter Radio plus many more regional stations. Six of these have already asked Andrew for an interview. We are also hoping for plays on major stations including the BBC who have accepted it for consideration at their forthcoming Christmas playlist meeting, and part of their Christmasmas sleigh show, a significant achievement for an unknown and unsigned artist.

The video referred to in the press release will also be extensively shown on music TV and internet channels, as well as some charities. Please let me know if you would like to investigate this story further, and I will be happy to send you more information.
Kind regards, JJ Kane FRSA



Velinski’s press release is below.

How do you write a bouncy party type Christmas song when there has been so much recent turmoil in the world? How can you expect people to be happy during the Festive Season when they’ve experienced tragedy and sadness? The answer for Andrew Williams of Velinski in late 2017 was simple, you can’t, BUT rather than compose a sad song, write something positive to help victims feel they are being remembered when most people are celebrating.

“In that year ordinary and innocent people of all ages, origin and religions were killed for being near a major British tourist attraction, or enjoying a simple Saturday night out, or attending a pop concert, or congregating outside their place of worship or even just being at home in their block of flats. How will the survivors and others affected by these terrible events feel when there are so much happiness and celebration going on over Xmas and the Festive Season? We must do our best to ensure that they don’t feel forgotten.”

– Andrew Williams (Velinski)

The result was a positive song with a positive message. “We don’t want to dampen peoples’ spirits,” says Andrew. “We can all enjoy the holiday period, that’s what Xmas represents whatever your religion or beliefs. Goodwill to all humanity – why not? That must however also include the unfortunate people in our world and in particular, as the song says, those whose lives have changed for evermore.” And now the song has been entirely recorded and released as a single in 2018 with a supporting video; the message is the same, this year and probably for future years. There are always going to be victims of some sort and those much more unfortunate than the majority. As Luciano Pavarotti said in Sarajevo “We must remember we are happy and we must share our happiness with people who are sad.”

Andrew and his Velinksi partner Adam McEvoy met at a music studio near Romford a few years ago. “Andrew came in wanting to record a few songs. I liked them and so offered to produce his demos” says Adam. They got on well and decided to collaborate on future projects with guest vocalists as Velinski. “The name comes from my paternal family who had to flee persecution from Eastern Europe in the early 20th Century” explains Andrew, “just like Fiddler on the Roof.”

They enlisted the services of vocalist Clifton Medford for this and a few of their other songs. “Clifton has a great voice and has previously featured on the X Factor,” says Adam. “We knew he would be ideal for this song- even though he had a cold when he recorded the vocals!”

Velinski hopes ‘Christmasmas Is For Everyone’ will strike a chord with the public and give them something to think about. It might be a bit idealistic but the message is heartfelt and genuine, and the marching music is a pure traditional festive treat.
Twitter @Velinski_Songs

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